Mahalo bottled water | The Foods that Make Billions

Duration: 1'41''

Synopsis

A Japanese business man took advantage of a failed steam power pipeline at the bottom of the ocean, and turned the pumped water into bottled drinking water.

Further Information

More clips from The Foods that Make Billions

01: Liquid Gold | The Foods that Make Billions

01: Liquid Gold | The Foods that Make Billions

BBC Two | 2010 | 59'13''

How bottled water grew from nothing to become a billion-pound industry in just 40 years.

Bottled water in emerging markets | The Foods that Make Billions

Bottled water in emerging markets | The Foods that Make Billions

BBC Two | 2010 | 4'06''

With bottled water interest declining in the West, the big players look to emerging markets.

Bottled water: Coca-Cola vs Pepsi | The Foods that Make Billions

Bottled water: Coca-Cola vs Pepsi | The Foods that Make Billions

BBC Two | 2010 | 8'35''

The two big soft drink brands looked on at the success of bottled water and wanted to get in on the action, ...

Buying bottled water | The Foods that Make Billions

Buying bottled water | The Foods that Make Billions

BBC Two | 2010 | 1'02''

Why would we pay for something we can get for free? Branding.

Evian vs Pure Life (Danone vs Nestle) | The Foods that Make Billions

Evian vs Pure Life (Danone vs Nestle) | The Foods that Make Billions

BBC Two | 2010 | 7'02''

Danone and Nestle have very different business strategies when it comes to their versions of bottled water.

Health, wellness and bottled water | The Foods that Make Billions

Health, wellness and bottled water | The Foods that Make Billions

BBC Two | 2010 | 5'36''

After a report from the WHO recommending the drinking of 2 litres of water a day, bottled water companies j...

Social responsibility and positive branding | The Foods that Make Billions

Social responsibility and positive branding | The Foods that Make Billions

BBC Two | 2010 | 6'00''

One Water initiated positive branding and encouraged other water companies to provide water to pla...

Success of Perrier | The Foods that Make Billions

Success of Perrier | The Foods that Make Billions

BBC Two | 2010 | 6'36''

How Perrier marketed themselves as a "successful" drink and a beverage of choice rather than "just water".

The rise of Highland Spring | The Foods that Make Billions

The rise of Highland Spring | The Foods that Make Billions

BBC Two | 2010 | 3'30''

After Perrier was found to contain carcinogens and had a worldwide recall, Highland Spring picked their moment to ...

Water and plastic | The Foods that Make Billions

Water and plastic | The Foods that Make Billions

BBC Two | 2010 | 2'00''

The invention of PET or polyethylene that could make water bottles, passing convenience on to the consumer.

More resources about Starting a Business

Entrepreneurship (3) | Peter Jones Meets...

Entrepreneurship (3) | Peter Jones Meets...

BBC Two | 2013 | 3'58''

The risk of setting up a business and learning from failure

S19E01 | Dragons' Den

S19E01 | Dragons' Den

BBC One | 2022 | 59'19''

A Scottish entrepreneur presents a pint-sized gadget that he hopes will be big business, and a robotic invention sends the Dragons into a virtual world.

01: 7 Bone | The Restaurant Man

01: 7 Bone | The Restaurant Man

BBC Two | 2014 | 58'51''

Restaurateur Russell Norman helps newcomers to the trade. Rich and Matt start up an edgy burger restaurant in Southampton. London restaurateu...

Business Studies (2011) | GCSE Bitesize Revision

Business Studies (2011) | GCSE Bitesize Revision

BBC Two | 2011 | 29'22''

A Bitesize guide to business studies featuring Lord Sugar, Deborah Meaden and Saira Khan. The panel of experts guides viewer...

Episode 1 | Peter Jones Meets...

Episode 1 | Peter Jones Meets...

BBC Two | 2013 | 58'59''

Britain's top entrepreneurs reveal how they made their millions. Peter talks to Mark and Mo Constantine, who run Lush, and Chris Dawson, the...

Rule 2: Perfecting your presentation | Dragons' Den

Rule 2: Perfecting your presentation | Dragons' Den

BBC Two | 2017 | 4'00''

Joe Lycett gives a humourous rundown on how to perfect your presentation with some mixed examples from the show.

00: Peter Jones: How We Made Our Millions | Peter Jones Meets...

00: Peter Jones: How We Made Our Millions | Peter Jones Meets...

BBC Two | 2011 | 59'00''

Dragons' Den star Peter Jones meets two of the country's most successful entrepreneurs, Richard Reed and Mic...

Entrepreneurship (1) | Peter Jones Meets...

Entrepreneurship (1) | Peter Jones Meets...

BBC Two | 2013 | 1'21''

Rewards of entrepreneurship

Entrepreneurship (2) | Peter Jones Meets...

Entrepreneurship (2) | Peter Jones Meets...

BBC Two | 2013 | 3'08''

Social and ethical stance when setting up a business

Real-life Del Boy | Peter Jones Meets

Real-life Del Boy | Peter Jones Meets

BBC Two | 2013 | 6'18''

Owner of home store "The Range", discusses his savvy business tactics that he learnt through being a street market trader.

S14E07: Urban Gardening | The Apprentice

S14E07: Urban Gardening | The Apprentice

BBC One | 2018 | 59'00''

Lord Sugar sets the candidates a gardening task. The teams must set up their own urban gardening business, carrying out commercial a...

Travel towel pitch | Dragons' Den

Travel towel pitch | Dragons' Den

BBC Two | 2016 | 7'08''

Two entrepreneurs pitch their towel business to the dragons, who are concerned about their lack of competitors and how that many affect the...

01: One is the Loneliest Number | The Entrepreneurs

01: One is the Loneliest Number | The Entrepreneurs

BBC Two | 2013 | 58'59''

Documentary following the stories of ex-cop Jim Duffy and a group of Scots as they experience the joys and pains of defyi...

02: The Age of Plenty | The Foods that Make Billions

02: The Age of Plenty | The Foods that Make Billions

BBC Two | 2010 | 59'00''

This episode looks at how cereals have transformed the way we eat and the way we live.

02: The Bell Inn | The Restaurant Man

02: The Bell Inn | The Restaurant Man

BBC Two | 2014 | 59'11''

Successful restaurateur Russell Norman offers advice to newcomers to the trade. Dave and Debbie are sinking all their savings into a vi...

02: The Pitch | The Entrepreneurs

02: The Pitch | The Entrepreneurs

BBC Two | 2013 | 59'10''

Documentary following a group of Scottish would-be entrepreneurs as they battle to raise funds for their new business ideas, from Manhattan...

03: Salt Bar | The Restaurant Man

03: Salt Bar | The Restaurant Man

BBC Two | 2014 | 59'14''

Restaurateur Russell Norman helps newcomers to the trade. Debbie in Macclesfield sinks her nest egg into a Swedish restaurant, but she does...

04: Il Padrino | The Restaurant Man

04: Il Padrino | The Restaurant Man

BBC Two | 2014 | 59'16''

Restaurateur Russell Norman helps newcomers to the trade. Tony in Gravesend wants to launch a pizzeria with his family, but his children ...

05: Desi Fusion | The Restaurant Man

05: Desi Fusion | The Restaurant Man

BBC Two | 2014 | 59'11''

Restaurateur Russell Norman helps newcomers to the trade. Nahida in Coventry wants to open a restaurant offering Asian fusion food but i...

06: The Nook on the Square | The Restaurant Man

06: The Nook on the Square | The Restaurant Man

BBC Two | 2014 | 59'17''

Restaurateur Russell Norman helps newcomers to the trade. Russell helps two sisters from Rugby who can't cook and have no pro...