Role-reversal | Washes Whiter

In the '70s and '80s, advertisers tried to cash in on housewives having time for themselves away from the stresses of their daily tasks and eventually traditional role-reversal began.

Clip Info
  • Clip length: 3'53''
  • Broadcast year: 1990
Curriculum Connection
  • Business & Management | Developing a Marketing Campaign | Planning and developing a marketing campaign | Marketing mix

Licence: ERA Licence required


UK only
Staff and students of licensed education establishments only
Cannot be adapted

  • Provider: BBC
  • Channel: BBC Two
  • Programme: Washes Whiter