Showing 24 results
"Theo's Adventure Capitalists"
Cultural differences | Theo's Adventure Capitalists
Theo's advice to the educational business that failed was that they paid to much trust into cultural differences and forgot...
Selling watches in India | Theo's Adventure Capitalists
A UK watch company gets some advice from an Indian PR firm about their approach to marketing their watches.
Distribution and marketing | Theo's Adventure Capitalists
Sleek Makeup are informed that to be distributed and marketed will be a massive expenditure.
Anti-trust laws | Theo's Adventure Capitalists
Competition and monopoly plague Cadbury's potential takeover of Brazilian confectioners, until they are approached by Kraft.
Changing habits | Theo's Adventure Capitalists
Sleek Makeup are told by a Brazilian business guru that they need to change the habit of the consumer, as...
Selling makeup in Brazil | Theo's Adventure Capitalists
Marketer's from Sleek Makeup wonder if they need to adapt their strategy as they discover that people get their cosmetics...
Cadbury in Brazil | Theo's Adventure Capitalists
To get a foot in the Brazilian market, Cadbury purchased a rival for $4.
Business in Brazil | Theo's Adventure Capitalists
Theo hears from some leading business people in Brazil about why it is an exciting emerging market.
Adapting a product | Theo's Adventure Capitalists
Despite mixed results from their research, Marmite decide to go ahead and sell in India as a food flavouring.
Watches and lessons learnt | Theo's Adventure Capitalists
Marmite education | Theo's Adventure Capitalists
Teaching the middle-classes about the potential of cooking with Marmite is the next step to get it selling in India.
India's watch market | Theo's Adventure Capitalists
The owners of Bremont get some advice from a luxury watch salesman as well as some home truths about the...