Heinz | Inside the Superbrands

Helen goes behind the beans to see how Heinz make their bestsellers and how they're developing new products for the next generation, before meeting the ultimate ketchup superfan, Ed Sheeran.

Watch
Further Information

More episodes from this series

Guinness | Inside the Superbrands

Guinness | Inside the Superbrands

Channel 4 | 2022 | 45'19''

Helen discovers how one of the most famous beer brewers in the world make their bestselling stout, and finds out why they are launching a n...

Heinz | Inside the Superbrands

Heinz | Inside the Superbrands

Channel 4 | 2024 | 46'52''

Helen goes behind the beans to see how Heinz make their bestsellers and how they're developing new products for the next generation, before me...

Kellogg's | Inside the Superbrands

Kellogg's | Inside the Superbrands

Channel 4 | 2024 | 46'20''

Helen goes behind the scenes of iconic cereal brand Kellogg's to see what makes Corn Flakes and Frosties so grrreat, before finding out wh...

Typhoo | Inside the Superbrands

Typhoo | Inside the Superbrands

Channel 4 | 2022 | 46'09''

Helen discovers how the 'oo' is put into Typhoo's tea, and meets the team who are reinvigorating the brand and trialling a new plastic-free t...

Walkers | Inside the Superbrands

Walkers | Inside the Superbrands

Channel 4 | 2024 | 45'03''

Helen Skelton discovers how Britain's much-loved crisp brand make their bestsellers as she meets the face of Walkers - Gary Lineker - and le...

Wall's | Inside the Superbrands

Wall's | Inside the Superbrands

Channel 4 | 2022 | 44'38''

Helen gets the inside scoop at the UK's biggest ice cream brand to see how Wall's make their coolest bestsellers, and meets the team developi...
Similar broadcast resources
Business & Management  |  BBC

S15E4: Electric Bikes | The Apprentice

Lord Sugar summons the candidates to the London Transport Museum, where they learn that this week's task is to create and sell their own range of electric bikes.
Building & Construction  |  Channel 4

Inside Rolls-Royce

A privileged peek into the exclusive world of British heritage car brand Rolls-Royce. The cameras follow the team at the Goodwood factory as they manufacture their most expensive bespoke car to date.