Own-brand vs branded | The Foods that Make Billions
In the 1960's, supermarkets began making their own versions of popular products, selling them for less as they didn't need to fork out on advertising.
TweetClip Info
- Clip length: 6'08''
- Broadcast year: 2010
Curriculum Connection
- Business & Management | Developing a Marketing Campaign | Visual Merchandising
Access
Licence: ERA Licence required
Usage
UK only
Staff and students of licensed education establishments only
Cannot be adapted
Content
- Provider: BBC
- Channel: BBC Two
- Programme: The Foods that Make Billions
- Episode: The Age of Plenty
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